Here, we were assigned the task of delivering product mock-ups for the world renowned fan manufacturer, Hunter Fan. Starting with only a computer generated model we embarked upon our task.

The first image in the slideshow to the right shows an engineering model as received from the client. As seen in this image, there’s an internal module completely hiding the fan as well as remnants of other unused parts scattered across the perimeter. After uncovering the hidden product, our CG artists begin cleaning up the model by removing parts unnecessary to the exterior cosmetic.
When we finally get to a workable product, the model is checked for bad geometry. In the examples pictured you can see the ceiling fan only has one blade which we had to duplicate to all required locations.

After removing unneeded parts, fixing the model’s geometry and assembling as designed, we are ready to apply color, materials and finishes. For this particular product the client shipped in a physical example to our studio for material matching, so we were able to use this as a visual aid in fine tuning the final appearance.

Once we have cosmetic match, it’s time to light it up! To achieve photorealistic renders we apply lighting effects similar to that of a product being shot or filmed in a non-virtual studio environment. Once the lights and camera are positioned at the angles the client desires, the finished model can be used in both still imagery and animated for video.

A sample of one of our final video renders can be seen below.